I believe from research Lana Del Reys music would be aimed at young adult girls between 16-30. She is a very niche artist and her music is very unique to everything out there as she combines several genres together as found from the quote of wikipedia.
he singer has described herself as a "self-styled gangsta Nancy Sinatra". Musically, she draws influence from what she deems to be the masters of each genre, including Elvis Presley, Amy Winehouse, Janis Joplin, Nirvana,[7][8]Eminem, Bruce Springsteen, and Britney Spears,[9] as well as from poetry and film noir.[10]
Therefore she wouldn't appeal to every young girl due to this individuality. However depending on her song they each have a different style to it. Her song summer time sadness is very upbeat whereas some of her songs are slow therefore the target audience can be quite difficult to draw together.
For my video I will aim my audience for young people in todays society.
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